Consumers

eBay Releases “2020: Luxury Watch Report,” Offers Shoppers Up to 30% Off Top Brands

eBay News Team

The time is now for shoppers to upgrade their watch game with incredible savings on luxury watch styles, including a best-in-class selection of Rolex, Breitling, Omega, Tag Heuer and more.

Today, eBay, one of the largest luxury watch marketplaces in the world, is unveiling its “2020 Luxury Watch” report. The report reveals the best-selling brands in resale and the top trends to watch in 2020 according to insiders based on marketplace data. Additionally, to celebrate a new decade of watches, eBay is offering shoppers up to 30 percent off select Rolex, Omega, Tag Heuer styles, and more at www.eBay.com/LuxuryWatches

“As a long-time leader in the luxury watch space, we’re committed to offering an amazing selection of timepieces from rare, investment pieces to top brands at incredible prices for our dedicated watch community,” said Sam Bright, Vice President and General Manager of Verticals. “eBay provides an interesting look at what’s happening in the industry from evolving trends in the resale market, to price and style insights, to new shopping behaviors across our marketplace.”

The 2020 Luxury Watch Report

Honoring a new era of watches, eBay unveils its “2020: Luxury Watch” report, available here. From the iconic and rare to vintage styles, check out highlights from the report below. 

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Top 5 Brands Globally 

  • Rolex 
  • Omega 
  • Breitling 
  • Tag Heuer 
  • Patek Philippe  

Rolex rules resale: The brand accounts for 25% of luxury watch sales and stainless steel models like the Submariner and GTM-Master dominate.  

Top trends to watch in 2020: From rose gold and the comeback of retro styles, to timepieces in emerald, salmon and shades of blue, eBay shares the the top trends to watch this year. 

Top 5 Most Expensive Watches Sold

  • Patek Philippe Grand Complications Watch: $535,499.99
  • Richard Mille RM11 Flyback Chronograph Rose Gold Titanium Watch: $148,000
  • Audemars Piguet Millenary MC12 Tourbillon Platinum Watch: $145,000
  • Patek Philippe Grand Complications Manual Gold Watch: $139,500 
  • Rolex 18kt Rose Gold Masterpiece Pearlmaster Pave: $100,001

Upgrade Your Watch Game 

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As a leader in the secondary watch market, estimated as a $5 billion industry, watches are one of the top-selling categories on eBay. With hundreds of thousands of new and pre-owned watches, shoppers can discover exactly what they want. Shoppers can score up to 30 percent off select Rolex, Omega, Tag Heuer styles and more at eBay.com/LuxuryWatches

Whether investing in their first investment watch or building their collection, shoppers can turn to eBay for a wide selection of options at incredible prices. Shop eBay’s broad selection of luxury watches at www.eBay.com/LuxuryWatches. To get started selling, visit ebay.com/sell.

Watches by the Numbers

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  • A watch is sold every 5 seconds on eBay 
  • There are over 150,000 on average daily live listings for luxury watches
  • eBay sold over 2 million watches in 2019 with nearly 8 million watches sold over the past three years 

eBay By the Numbers

  • eBay has 1.4 billion plus listings
  • eBay has 183 million active buyers worldwide
  • 72% of items ship for free in U.S., UK and DE
  • 80% of all merchandise sold on eBay is new, and our wide selection keeps growing
  • 63% of transactions on the eBay platform involve a mobile touchpoint
  • 490 million downloads of eBay Inc. apps across the globe  

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