User Privacy Notice

Controller 

Which eBay Affiliate is responsible for the collection and processing of your personal data in connection with the provision of the Services depends on how you use our Services.

Use of the Services (except payment services for sellers)

Depending on the region in which you reside, one of the following eBay Affiliates is responsible for the collection and processing of your personal data in connection with the provision of our Services (except payment services for sellers). Your region of residence is determined based on your account registration address (as a registered user) or your location (when not registered):

• USA: eBay Inc., 2025 Hamilton Avenue, San Jose, CA 95125, USA
• Canada: eBay Canada Limited, 240 Richmond Street West, 2nd Floor Suite 02-100 Toronto, Ontario, M5V 1V6 Canada
• EU: eBay GmbH, Albert-Einstein-Ring 2-6, 14532 Kleinmachnow, Germany.
• United Kingdom: eBay (UK) Limited, 1 More London Place, London, SE1 2AF, United Kingdom
• India: eBay Singapore Services Private Limited, 10 Collyer Quay, #10-01 Ocean Financial Centre, Singapore 049315
• For all other countries: eBay Marketplaces GmbH, Helvetiastrasse 15/17, 3005 Bern, Switzerland

Use of the payment services for sellers

Depending on the region in which you reside or where your payments are processed, the following eBay Affiliates are responsible for the collection and processing of your personal data in connection with the provision of our payment services to you as a seller:

• USA: eBay Commerce Inc., 2065 Hamilton Ave., San Jose, CA 95125, USA
• EEA/CH: eBay S.à r.l., 22-24 Boulevard Royal, L-2449 Luxembourg
• UK: eBay Commerce UK Ltd., 1 More London Place, London SE1 2AF, United Kingdom
• Canada: eBay Commerce Canada Limited, 44 Chipman Hill, Suite 1000, Saint John NB E2L 2A9, Canada
• Australia: eBay Commerce Australia Pty. Ltd., Level 18, 1 York Street, Sydney NSW 2000, Australia
• For all other countries: eBay Commerce Inc., 2065 Hamilton Ave., San Jose, CA 95125, USA

As described in our Payments Terms of Use, your personal data may be processed by one or more of these entities depending on your location and the eBay website on which a user completes a transaction with you.

Data protection officer and contact

We have appointed data protection officers in several countries to oversee the protection of your personal data. You will find the contact details of your data protection officer in the list of our data protection officers in our eBay Privacy Center.

Furthermore, if you have any questions or complaints regarding this User Privacy Notice, our global data protection principles (see section on Data transfers to eBay Affiliates under section on Cross-border data transfers below) or our handling of personal data, you can contact the eBay Privacy Team or the controller who is responsible for the processing of your personal data at any time (for further information, see the section on Controller). This applies regardless of whether we have appointed a data protection officer in your country. You can find all necessary information and contact details in our eBay Privacy Center.

What personal data we collect and process

We collect your personal data when you use our Services, create a new eBay account, provide us with information via a web form, add or update information in your eBay account, participate in online community discussions or otherwise interact with us. We also collect personal data from other sources (such as other eBay Affiliates, credit agencies or bureaus, and data providers).

In total, we collect the following personal data:

Personal data you provide when using our Services or creating an eBay account

• Data that identifies you, such as your name, address, telephone numbers, email addresses, username or tax identification number that you provide when setting up your eBay account or at a later date. 
• If you use our Services as a seller, additional identification data, such as, government-issued ID (e.g. social security number), date of birth, tax identification numbers (such as VAT identification number), business registration numbers, identification documents and information contained on IDs, selfie photos, and other information (such as bank account number) that you provide when using our payment and other services as a seller.
• Data regarding bids, purchases, or sales that you provide in a transaction.
• Content that you share with other users through our messaging tools (see Filtering of messages sent via our messaging tools under section Other important information regarding data protection for more information).
• Financial information (e.g. credit card and account numbers, transaction details, and form of payment).
• Shipping, billing, and other information you provide, as well as information required for customs clearance (such as tax identification numbers or other identification numbers) and relevant shipping information (such as shipment numbers and tracking information) if shipped through one of our programs.
• In some cases: age, gender, country of birth, nationality, country of residence, employment status, family status, interests and preferences.
• When you submit a report to eBay: Data that identifies you, such as your name and email address, and additional information that you provide with your report.
• You may provide us with additional information through a web form or by updating or adding information to your eBay account, by participating in community discussions, member chats, surveys, inquiries, dispute resolution, customer service calls recorded with your consent, or if you contact us for any other reason regarding our Services.
• Other data that we are required or entitled by applicable law to collect and process and that we need for your authentication or identification, or for the verification of the data we collect.

Personal data we collect automatically when you use our Services or create an eBay account

• Data that is generated as part of one of your transactions (e.g. as relating to bids, purchases, sales, fees) or that is linked to your eBay account as a result of a transaction in which you are involved, such as transaction amounts, time and location of transactions and form of payment or payout method.
• Data that is generated through your other actions when you use our Services and which is linked to your eBay account (e.g. eBay account numbers, your currency preference, when you place items in your shopping cart, place items on the watchlist, save sellers, searches or interests, follow users, or seek to use the services of third-party partners for payments or otherwise).
• Data regarding all other interactions with our Services, your advertising preferences, and your communications with us.
• Location data, including your general location data (e.g. IP address) and, with your permission, the precise location data of your mobile device. Please note that for most mobile devices, you can manage or disable the use of precise location services for all applications in the settings menu of your mobile device.
• Certain metadata recording the settings of your camera included in images of items you upload for sale.
• Computer and connection information, such as statistics regarding your use of our Services, information on data traffic to and from websites, referral URL, information on advertisements, your IP address, your access times including accessed pages within our Services, your language settings and your weblog information.

Personal data we collect in connection with the use of cookies and similar technologies

We use cookies and similar technologies to collect data in connection with our Services. We collect this data from the devices (including mobile devices) with which you use our Services. The data collected includes the following usage- and device-related information:

• Data about the pages you visit, the access time, frequency and duration of visits, the links on which you click and other actions you take as part of your use of our Services and in advertising and email content.
• Data about your activities and interactions with our advertising partners including data about the advertisements you were shown, how often they were shown, when and where they were shown, and whether you took any action, such as clicking on an advertisement or making a purchase.
• The user segment or category into which you as a user fall, for example: female, 20-49 years old, interested in sneakers.
• Model or device type, operating system and version, browser type and settings, device ID or individual device identifier, advertisement ID, individual device token, and cookie-related data (e.g. cookie ID).
• The IP address from which your device accesses our Services.
• Location data, including your general location data (e.g. IP address) and, with your permission, the precise location data of your mobile device. Please note that most mobile devices allow you to manage or disable the use of precise location services for all applications in the settings menu.

For more information about our use of these technologies and your choices, see Cookies & similar technologies.

Personal data from other sources

We also collect personal data about you from other sources and from third parties to the extent permitted by applicable law. In particular, this includes the following data:

• Data from public sources (e.g. public sanctions lists) or that is publicly available online
• Data from credit agencies or bureaus (e.g. credit reports/checks, identity confirmation, data for risk modeling and setting of credit limits). For additional regional and state-specific information, please see section Regional and State Privacy Disclosures below
• Data from data providers (e.g. "Know Your Customer"/identity verification, demographic, interest-based and online advertising related data)
• With regard to our payment services for sellers: data from government or other sources concerning any previous convictions of the respective seller, to the extent permitted by applicable law

We combine or connect the personal data we collect from you with data from these other sources. Where personal data is disclosed to us by third parties, we take steps to ensure that these third parties are legally permitted to disclose your personal data to us. We also receive access to personal data about you from eBay Affiliates.

Social network data you share with us

• We allow you to use providers of single sign-on services (such as Google, Facebook, or Apple) with whom you already have an account to create an eBay account or to link your eBay account to such single sign-on services. You can determine the personal data that we can access when authorizing the connection with the single sign-on service.
• We allow you to share personal data with social networks (such as Facebook) or to link your eBay account to a social network. These social networks may automatically provide us with access to certain personal data they have stored about you (e.g. content you have viewed or enjoyed, information about the advertisements you have been shown or clicked on, etc.). You can determine the personal data that we can access through the privacy settings of each social network.
• We may also use plug-ins or other technologies from various social networks. If you click on a link displayed through a social network plug-in, you voluntarily connect to that social network.

Purposes and legal basis for data processing and categories of recipients

We process your personal data for various purposes and based on several different legal bases that allow this processing. For example, we process your personal data to provide and improve our Services, to provide you with a personalized user experience on this website, to contact you about your eBay account and our Services, to provide customer service, to provide you with personalized advertising and marketing communications, and to detect, prevent, mitigate and investigate fraudulent or illegal activity. We also share your information with third parties, including service providers acting on our behalf, for these purposes. In addition, we may share your personal data among eBay Affiliates in order to fulfil our contract with you under the User Agreement and, if applicable, the Payments Terms of Use.

Below you will find a summary of the purposes for which we process your personal data, including the categories of recipients to whom we transmit personal data for the purposes stated, sorted by our legal basis for this processing or sharing:

We process your personal data in order to fulfil our contract with you and to provide you with our Services as well as for the execution of the transaction between seller and buyer. This includes the following purposes:

• Processing of data relating to you or your company for the purpose of entering into a contract with you and executing it.
• Provision of our Services, including but not limited to enabling and performing transactions with other users (including the display and transmission of your personal data to other users where necessary to perform the transaction, including in cases of terminated, failed or subsequently voided transactions, e.g. by sharing your return address so a buyer may return an item), displaying your transaction and feedback history to you, providing and enhancing features such as payment processing, ratings, authentication services  and eBay account management, providing other services you may use (as described in connection with such services), and ensuring the functionality of our Services. In connection with the provision of our Services, we will send you notifications relating to the execution of transactions and the use of our Services in accordance with the communication preferences in your eBay account.
• Enabling the delivery of purchased items by logistics/shipping service providers including notifications in connection with the delivery (such as tracking information), the latter to the extent permitted by applicable law without your consent.
• Provision of our payment services in accordance with the Payments Terms of Use.
• Providing general customer support including the solution of problems with your eBay account, arbitration of disputes, providing other services within the scope of customer service as well as enforcement of fee claims. For these purposes, we may contact you via notification in My eBay, email, telephone, SMS, push notification on your mobile device or by mail. If we contact you by telephone, in order to ensure efficiency, we may use automatically dialed calls with tape announcements or automated text messages in accordance with our User Agreement and Payments Terms of Use, to the extent permitted by applicable law.
• Processing of general location data (such as IP address or postal code) in order to provide you with location-based services (such as radius search and other content that is personalized on the basis of your general location data).
• Enforcement of our User Agreement, Payments Terms of Use, this User Privacy Notice and other rules and policies.
• Publication and promotion of your listings and related content on the websites or in the applications, services and tools of eBay Affiliates or cooperating third party operators of websites, applications, services and tools. When we share the content of your listings and any related personal data with third parties, we do so only on the basis of an agreement that limits the use of such personal data by the third party to the purposes necessary to fulfil its contractual obligations to us. Third party providers are contractually obliged to take appropriate security measures with regard to this data. Third party providers are strictly forbidden to pass on personal data contained in your listings to other third parties. In case of data transmissions to eBay Affiliates, such restrictions result from our Binding Corporate Rules (see Data transfers to eBay Affiliates under section on Cross-border data transfers for more information).
• Enabling events for which you register (including handling the registration process and sending necessary information in the context of the event).

Where necessary, we transmit your personal data to processors and the following recipients for one or several of the purposes described above:

• • Other eBay users
  • eBay Affiliates
  • External service providers, authentication partners, physical storage service partners, shipping companies (such as DHL, UPS, etc.), and event agencies
  • Government agencies or public authorities (including customs and tax authorities)
  • Payment service providers
  • External operators of websites, applications, services and tools

We process your personal data in order to comply with legal obligations to which we are subject. This includes the following purposes:

• Participation in investigations and proceedings (including judicial proceedings) conducted by public authorities or government agencies, in particular, for the purpose of detecting, investigating and prosecuting illegal acts.
• Prevention, detection and mitigation (including compliance with reporting requirements) of illegal activities (e.g. fraud, money laundering, terrorist financing, child abuse and violations of sanctions legislation).
• Complying with information requests from third parties based on any statutory information rights they have against us (e.g. in the event of an intellectual property infringement, product piracy, or other unlawful activity).
• Complying with information collection, verification, disclosure, reporting and other requirements under consumer protection, anti-fraud, online platform and tax legislation.
• Complying with data access requirements under payment services legislation (e.g. under the EU Payment Services Directive) as a provider of payment services.
• Ensuring the security of our Services.
• Retention and storage of your personal data to comply with specific legal retention requirements (for more information on eBay's storage of your data, see Storage duration and erasure).

Where necessary, we transmit your personal data to processors and the following recipients for one or several of the purposes described above:

• • Law enforcement agencies, courts, government agencies or public authorities (including tax and financial authorities), intergovernmental or supranational bodies (in connection with our payment services provided in the EU for sellers in particular with regard to compliance with Luxembourg laws concerning FATCA dated July 7, 2015 and concerning the OECD Common Reporting Standard dated December 18, 2015).
  • Third parties based on statutory information claims against us, including participants in the eBay VeRO program and the PROACT program.
  • Third party service providers
  • Other third party service providers you select to access your data under payment services legislation and as authorized in each case by you.
  • Third parties who are involved in judicial proceedings, in particular, if they submit a legal order, court order or equivalent legal order to us.
  • Credit agencies, bureaus, or associations, if required by applicable law (e.g. information on payment delays, payment defaults or other irregularities that may be relevant to your credit report).
  • eBay Affiliates
  • Other eBay users

We process your personal data in order to protect your vital interests or the vital interests of another natural person. This includes the following purposes:

• Prevention, detection, mitigation and investigation of unlawful activities that may result in impairment of your vital interests or the vital interests of another natural person, unless there is a statutory obligation to this effect.

Where necessary, we transmit your personal data to processors and the following recipients for one or several of the purposes described above:

• • Law enforcement agencies, courts, government agencies or public authorities, intergovernmental or supranational bodies
  • Third parties who are involved in judicial proceedings
  • eBay Affiliates
  • External service providers

We process your personal data where necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms. In order to reconcile our legitimate interests with your rights, we have introduced appropriate control mechanisms. On this basis, we process your data for the following purposes:

• Participation in investigations and proceedings (including judicial proceedings) conducted by courts, law enforcement agencies, government agencies or public authorities, intergovernmental or supranational bodies, in particular for the purpose of detecting, investigating and prosecuting illegal acts, unless there is a statutory obligation to this effect, and we may legitimately assume that the disclosure of the data is necessary to avert imminent disadvantages or to report a suspicion of an illegal act. In such cases, we will only disclose what we believe is necessary, and to the extent permitted by applicable laws, such as your name, city, zip code, telephone number, email address, (previous) usernames, IP address, fraud complaints, bidding and listing history.
• Protection of the legitimate interests of third parties (including participants of the VeRO program and the PROACT program) in connection with civil law disputes, including the investigation of such disputes, unless there is a statutory obligation to this effect, if we may legitimately assume that it is necessary to disclose the data to such third parties in order to avert imminent disadvantages. In such cases, we will only disclose what we believe is necessary, and to the extent permitted by applicable laws, such as the seller's name, address, city, zip code, country, telephone number, email address and company name to the third party and bind the third party by a worldwide non-disclosure agreement to treat the data as confidential.
• Prevention, detection, mitigation and investigation of fraud, financial crimes and harms, violation of international sanctions legislation, security incidents and other prohibited or unlawful activities, including the assessment of corresponding risks (e.g. through the use of captchas, a port enumeration technology to identify user sessions using remote desktop tools, metadata or the telephone number stored in your eBay account for risk assessments and two-factor authentication) and the implementation of corresponding measures (e.g. disabling certain forms of payment based upon the risk associated with the underlying transaction), unless there is a statutory obligation to this effect.
• Verifying that reports submitted to eBay (incl. unnamed reports) are not fraudulent or malicious.
• Monitoring and improvement of the security of our Services, unless there is a statutory obligation to this effect.
• Performance of identity checks, creditworthiness and other financial standing checks, evaluation of applications and comparison of information for accuracy and verification purposes. 
• Automatic filtering and, where necessary, manual review of messages sent through our messaging tools (including chat messages and emails sent to eBay alias email addresses) to prevent fraudulent or suspicious activity or violations of our User Agreement or other rules and policies, including enforcing the prohibition of purchases and sales outside of eBay, as further explained under Filtering of messages sent via our messaging tools (see section on Other important information regarding data protection for more information).
• Provision of functions for users that make the processing of transactions easier or more convenient (e.g. administration of several delivery addresses, updating stored payment information from time to time based on information provided by your bank or other payments services providers) or provide users with more information about their transactions (e.g., calculating CO₂ emissions from eBay purchases).
• Analysis and improvement of the Services from eBay Affiliates, e.g. by reviewing site usage data or information from users about blocked or crashed pages in order to identify and solve problems and to provide you with an improved user experience, including as part of product development.
• Analysis of telephone conversations with our customer service that we recorded with your consent.
• Advertisements by mail (according to your communication preferences in your eBay account).
• To the extent permitted by applicable law without your consent, communications with you via electronic mail (e.g. email or text message) or telephone to offer you vouchers, discounts and special offers, to conduct opinion polls and surveys, and to inform you about our Services (according to your communication preferences in your eBay account). If you no longer wish to receive marketing emails from us, you can also unsubscribe by clicking on the link in the footer of the email you received. For technical reasons, the implementation may take a few days.
• For users outside the European Economic Area (EEA), Switzerland and the United Kingdom: Advertising and content personalization, measurement and analytics, on and off our sites, as explained in our Advertising and related preferences page.
• Customization of page content to display the items and services you may like based on the actions you take.
• Evaluation of the quality and success of our email marketing campaigns (e.g. through analysis of opening and click rates).
• Assessment of the service status (e.g. on the basis of tracking information if sellers use shipping labels from shipping providers via eBay or provide tracking numbers).
• Offering or facilitating the offering of partner and bonus programs and other co-branded marketing efforts (e.g. product warranties, seller financing offers or co-branded credit cards in collaboration with a third party lender, partner, or credit card issuer), to the extent permitted by applicable law.
• Provision of shared content and services (such as registration for services, transaction processing and customer service) with eBay Affiliates or cooperating payment service providers.
• Initiation, preparation and execution of a company acquisition, e.g. in the event of a merger with another company or takeover by another company. If such an event occurs, we will require the merged entity to comply with this User Privacy Notice with respect to your personal data. Should your personal data be processed for any purpose not specified in this User Privacy Notice, you will be informed in advance of the processing of your data for this new purpose.
• Assertion of or defense against legal claims, including those asserted by one eBay user against another eBay user.
• Enabling eBay Affiliates to comply with legal obligations they are subject to, including information collection, verification, disclosure, reporting and other requirements under consumer protection, anti-fraud, online platform and tax legislation.
• To comply with an impending legal obligation.
• For users in the United States: investigating and communicating the outcome of disputes with the affected users (e.g. sharing information about eBay’s investigation of a complaint of a user’s violation of a policy with the reporting user).

Where necessary, we transmit your personal data to processors and the following recipients for one or several of the purposes described above:

• • eBay Affiliates
  • External service providers
  • Other eBay users
  • Law enforcement agencies, courts, government agencies or public authorities, intergovernmental or supranational bodies
  • Third parties who are involved in judicial proceedings
  • Participants in the eBay VeRO program, PROACT program, and other third parties in the event of an investigation for fraud, intellectual property infringement, retail crime, stolen goods, product piracy or other unlawful activity
  • Payment service providers
  • Third party partners in furtherance of offering commercial financing opportunities
  • Credit agencies or bureaus, data verification services, risk assessment vendors and collections agencies (e.g. information about payment delays, payment defaults, or other irregularities that may be relevant to your credit report, or that we use to confirm your identity, model risk, establish credit limits, or collect unpaid debts)
  • Other companies in the context of a company acquisition

Information about your right to object to processing based on our legitimate interests can be found below under Rights as a data subject and, with regard to the use of cookies and similar technologies, below under Cookies & similar technologies.

With your consent, we process your personal data for the following purposes:

• For users within the European Economic Area (EEA), Switzerland and the United Kingdom: Advertising and content personalization, measurement and analytics, on and off our sites, as explained on our Advertising and related preferences page.
• Communications with you via electronic mail (such as email or text message) or telephone, including communications by eBay Affiliates or by third parties, to offer you vouchers, discounts and special offers, unless these communications are permitted without your consent under applicable law. We may engage third parties to send marketing communications on our behalf.
• Processing of your precise location data to provide location-based services. Please note that most mobile devices allow you to manage or disable the use of precise location services for all applications in the settings menu.
• For users within the European Economic Area (EEA): Storing your financial information (e.g. credit card and account numbers) for future transactions
• Provision of a single sign-on service allowing you to register or log in to third party services using your eBay sign-in credentials
• For sellers, processing of your biometric data to identify you and further prevent fraud and reduce other risks on our platform, and in connection with Know Your Customer and similar compliance requirements
• Processing of your personal data on the basis of your consent, which you have given so that we or third parties can enable you to use certain services or make them available to you

You can find information about your right to withdraw your consent below under Rights as a data subject and information with regard to the use of cookies and similar technologies below under Cookies & similar technologies.

Where necessary, we transmit your personal data to processors and the following recipients for one or several of the purposes described above:

• • eBay Affiliates
  • External service providers
  • Third parties using our single sign-on service (as authorized by you in each single case)
  • Other third parties with whom we partner to offer you specific services (as described at the collection of the respective user consent)
  • Third party advertising partners such as Google, Meta, Microsoft, Pinterest and TikTok, as listed on our Advertising and related preferences page.

Data Sharing between eBay Affiliates

As set out above under "Personal data from other sources", we also receive access to personal data about you from other eBay Affiliates. This enables us, in particular, to provide you, with your consent as legally required, with information about products and services, which we believe might interest you, and improve our products, services, content, and advertising by analyzing your use of the services of eBay Affiliates, in particular through the matching of certain data (e.g. cookie IDs). Furthermore, this allows us to better prevent, detect, mitigate and investigate fraud, security incidents and other prohibited or unlawful activities, including the assessment of corresponding risks. We will also grant access to personal data about you to other eBay Affiliates for the aforementioned purposes. To the extent that other eBay Affiliates have access to your personal data, they will follow practices that are at least as restrictive as the practices described in this User Privacy Notice.

Additional information regarding our payment services for sellers

With regard to our payment services for sellers in the EEA and Switzerland, we additionally point out that eBay S.à r.l. is subject to professional secrecy, which requires special transparency with regard to the processing and, in particular, the transmission of your personal data. We therefore expressly draw your attention to the fact that eBay S.à r.l. may pass on your personal data to trustworthy third parties and business partners where necessary to provide our payment services for sellers, as described above in this Section 5 of the User Privacy Notice. This includes in particular the following third parties and business partners:

• Other payment service providers, including financial institutions
• Companies offering financial products, analyses and scoring (e.g. credit agencies or bureaus)
• Authorities, agencies and other governmental bodies (e.g. to combat fraud)
• Auditors and other professional advisors

Automated decision-making

We use technologies that are considered automated decision making or profiling. We will not make any automated decisions about you that would significantly affect you unless such a decision is necessary for entering into, or the performance of, a contract with you, we have obtained your consent, or we are required by applicable law to use such technology. You will find information on your right to object to this processing of your data below under Rights as a data subject.

Cross-border data transfers

Some recipients of your personal data are located outside your – jurisdiction or have offices in jurisdictions where data protection laws may provide a different level of protection than the laws in your jurisdiction. When transferring personal data to such recipients, we provide appropriate safeguards.

Data transfers to eBay Affiliates

The transmission of personal data between eBay Affiliates (e.g. to enable cross border transactions and for other legally permitted purposes) is based on our worldwide data protection principles, which are binding internal data protection regulations (Binding Corporate Rules, BCRs), or on the basis of other appropriate safeguards (e.g. standard data protection clauses issued or approved by the European Commission (2021/914/EU). Through our Binding Corporate Rules, eBay Affiliates undertake to protect your personal data and to comply with data protection obligations. Further information on our binding company-wide guidelines and our worldwide data protection principles can be found in the eBay Privacy Center.

Other data transfers (from the European Economic Area to third countries)

We may transfer your personal data to recipients (see section 5. Purposes and legal basis for data processing and categories of recipients) who may be located anywhere in the world. We will only transfer your personal data from the European Economic Area (EEA), United Kingdom or Switzerland to third countries, i.e. countries outside the EEA, on the basis of appropriate safeguards or if otherwise authorized by applicable law. Third countries providing an adequate level of data protection according to the European Commission currently include Andorra, Argentina, Canada (for companies covered by the Personal Information Protection and Electronic Documents Act), Switzerland (for transfers out of the EEA), the Faroe Islands, Guernsey, the State of Israel, the Isle of Man, Japan, Jersey, New Zealand, South Korea, the United Kingdom, the United States (Data Privacy Framework) and Uruguay. In other cases, eBay provides the necessary safeguards, e.g. through the conclusion of data protection contracts adopted by the European Commission (e.g. standard data protection clauses (2021/914/EU) with the recipients, or through other measures provided for by law. Additional information regarding the measures taken by us is available on request. We regularly re-evaluate the measures taken to assess requirements deriving from new regulatory guidance and case law.

Storage duration and erasure

Your personal data will be stored by us and our service providers in accordance with applicable data protection laws to the extent necessary for the processing purposes set out in this User Privacy Notice (see Purposes and legal basis for data processing and categories of recipients for more information on the processing purposes). Subsequently, we will delete your personal data in accordance with our data retention and deletion policy or take steps to properly render the data anonymous, unless we are legally obliged or permitted to keep your personal data longer (e.g. for legal compliance, tax, accounting or auditing purposes, or to detect and prevent fraudulent or illegal activity on eBay). In Europe, the retention periods are generally between 6 and 10 years (e.g. for contracts, notifications and business letters). As far as legally permissible or required, we restrict the processing of your data instead of deleting it (e.g. by restricting access to it). This applies in particular to cases where we may still need the data for the execution of the contract or for the assertion of or defense against legal claims, or where such retention is otherwise required or permitted by law. In these cases, the duration of the restriction of processing depends on the respective statutory limitation or retention periods. The data will be deleted after the relevant limitation or retention periods have expired.

The specific retention periods for personal data are documented in our regional data retention guidelines. How long we retain personal data may vary depending on the Services we provide and our legal obligations under applicable national law. The following factors typically affect the retention period:

• Necessity for the provision of our Services
  This includes such things as executing the User Agreement with you, maintaining and improving the performance of our products, keeping our systems secure, and maintaining appropriate business and financial records. Most of our retention periods are determined on the basis of this general rule.
• Consent-based processing of personal data
  If we process personal data on the basis of consent (including consent to the extended storage), we store the data for as long as necessary in order to process it according to your consent.
• Statutory, contractual or other similar obligations
  Corresponding storage obligations may arise, for example, from laws or official orders. It may also be necessary to store personal data with regard to pending or future legal disputes. Personal data contained in contracts, notifications and business letters may be subject to statutory storage obligations depending on national law.

Rights as a data subject

Subject to possible restrictions under national law, as a data subject, you have the right to access, rectification, erasure, restriction of processing and data portability with regard to your personal data. In addition, you can withdraw your consent and object to our processing of your personal data on the basis of our legitimate interests. You can also lodge a complaint with a supervisory authority.

Your rights in detail:

• Where we rely on consent you can withdraw your consent to the processing of your personal data by us at any time. As a result, we may no longer process your personal data based on this consent in the future. The withdrawal of consent has no effect on the lawfulness of processing based on consent before its withdrawal.
• You have the right to obtain access to your personal data that is being processed by us. In particular, you may request information on the purposes of the processing, the categories of personal data concerned, the categories of recipients to whom the personal data have been or will be disclosed, where possible the envisaged period for which the personal data will be stored or the criteria used to determine that period, the existence of the right to request rectification or erasure of personal data or restriction of processing of personal data or to object to such processing, the right to lodge a complaint with a supervisory authority, any available information as to the personal data’s source (where they are not collected from you), the existence of automated decision-making, including profiling and, where appropriate, meaningful information on its details. Your right to access shall not adversely affect the rights and freedoms of others. Your right to access may be limited by national law.
• You have the right to obtain from us without undue delay the rectification of inaccurate personal data concerning you. Taking into account the purposes of the processing, you have the right to have incomplete personal data completed, including by means of providing a supplementary statement.
• You have the right to obtain from us the erasure of personal data concerning you under certain conditions (e.g. when the personal data are no longer necessary in relation to the purposes for which they were processed or when they are no longer required for overriding legitimate grounds, such as the detection/prevention of fraud), unless processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defense of legal claims. The right to erasure may be limited by national law.
• You have the right to obtain from us restriction of processing your personal data to the extent that
  • the accuracy of the data is disputed by you,
  • the processing is unlawful, but you oppose the erasure of the personal data,
  • we no longer need the data, but you need it to assert, exercise or defend legal claims or
  • you have objected to the processing.
• You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller ("right to data portability").
• You have the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence, your place of work or the registered office of the controller.

Cookies & similar technologies

When you use our Services, we and authorized third parties make use of cookies and similar technologies (which we will refer to collectively as “cookies”) to provide you with a better, faster and safer user experience or to show you personalized advertising. You can find detailed information about the use of cookies and similar technologies and your choices in our User Cookie Notice.

The cookies and similar technologies used in connection with the Services have different functions:

• They may be technically necessary for the provision of our Services
• They help us optimize our Services technically (e.g. monitoring of error messages and loading times)
• They help us improve your user experience (e.g. save font size and form data entered)
• They allow us to show you more relevant advertisements

We use cookies and similar technologies that remain on your device only as long as your browser is active (session cookies), as well as cookies and similar technologies that remain on your device longer (persistent cookies). We take appropriate security measures to prevent unauthorized access to our cookies and similar technologies.

Your choices regarding cookies and similar technologies

Please see our User Cookie Notice for more information and your choices with respect to cookies and similar technologies, or go directly to Advertising and related preferences (users in the EEA, Switzerland and the United Kingdom) or AdChoice - eBay Advertising Preferences (all users) to manage your preferences.

You are also free to disable the use of cookies and similar technologies if this is supported by your device. You can manage your cookie settings in your browser or device settings.

You can find information about third party cookies (and similar technologies) related to advertising and how to prevent their use on the following websites:

• www.youronlinechoices.com
• www.aboutads.info/choices
• www.networkadvertising.org/choices

If you decide not to allow third parties to process your personal data for advertising purposes via cookies (and similar technologies), this does not mean that we will not show you advertisements. It simply means that these advertisements will not be personalized for you using cookies or similar technologies.

Data security

We protect your personal data through technical and organizational security measures to minimize risks associated with data loss, misuse, unauthorized access and unauthorized disclosure and alteration. To this end we use network security services and data encryption, for example, as well as physical access restrictions for our data centers and logical access controls for data and systems access. You can find further information on our data security in our Security Center.